Millions of Britons are skipping meals because of soaring UK prices, particularly food prices, which pushed inflation above 10% last month, suggests research by Which? published today.
Half of households in Britain have cut back on their meals, says Which?, which surveyed a sample of 3,000 people.
Almost the same proportion say they are finding it harder to eat properly compared to the pre-crisis period and are increasingly opting for pre-cooked meals to reduce gas or electricity consumption.
80% of survey respondents admit to experiencing financial difficulties. Many have made a decision that from now on they will be deprived of various treats to be able to buy the bare essentials.
The British consumer advocacy group also warned yesterday (Wednesday) that millions of households are at risk of falling into energy poverty, unable to heat themselves adequately this winter, following the new Chancellor of the Exchequer's decision to greatly reduce the duration of the energy cost cap.
Jeremy Hunt has cancelled much of the fiscal measures announced in late September by his predecessor, Quazi Quartening, mixing massive subsidies to household and business energy spending with large-scale tax cuts.
The measures, which were to be financed with public debt and were not considered to be properly priced, caused a storm in the markets.
Mr Hunt cut support to households for energy costs to six months from two years, at a time when the price of gas has taken off year-on-year, especially since Russia's invasion of Ukraine on 24 February.
At 10.1% year-on-year in September, inflation in Britain is the highest among the G7 countries and the highest the country has recorded in forty years.
